Corporate Social Responsibility

As we develop homes, it is very important to keep note of the fact that every developer also develops communities – not only of the brick and mortar kind but as hubs of human civilisation. Corporate Social Responsibility then becomes a cause, rather than a mandatory. Ever since its inception, MAG Property Development has been committed to being a responsible corporate citizen. Across all the communities in which we operate, our approach to Corporate Social Responsibility (CSR) is driven by the need to act responsibly in everything we do. Embedded in our DNA is the desire to give back to our communities in ways that makes a long-term difference.

Our approach to CSR is wide-ranging, so that we can make a significant and positive impact on society, and is founded on a deep-rooted commitment to ethical standards, sustainability, and supporting the UAE government’s vision for responsibility. As stated by our chairman, “Children should help in rebuilding the most basic social unit – their families – as a precursor to contributing to economic and social development.” Aligned to this mission, MAG Property Development’s CSR initiatives take a 360-degree approach, ensuring that our responsibility solutions are for the benefit of our customers, investors, communities and most importantly – the future generation.

MAG Group constantly strives to create a better society by seeking ways to empower individuals, giving them the necessary skills and knowledge so they can improve their own community. The Group also allocates funds to give each community the necessary means to achieve a sense of wellbeing through religious and cultural conversation.

Above all, MAG Group believes that every person is responsible for the welfare of others, and that lending a helping hand to those in need is not just a mere choice, but a duty we must act upon. We take advantage of our unique position in the Middle East by doing our part in providing the necessary assistance and support to those who are displaced by conflict, especially the most vulnerable – our women and children. In this way, we are able to bring smiles to those who need them the most.

Some of our initiatives have included working closely through support and donations with the different organisation such as Dubai Cares, Al Falah Association, Al Fujairah Cultural Assosiation, Al Thiqa Club in Dubai, Sharjah Ladies Club, Red Crescent Society and Al Jalilah Foundation.

With the growing concern about the effects of business activities on the environment, we at MAG Group carefully take into consideration how we can minimise our impact on the world we live in, from the creation of simple, office- centric campaigns to the sponsorship of causes that promote environmental sustainability.

We believe that we are all caretakers of our planet and that we are merely passing it on to the next generation. It is therefore important for us to align our business activates with this philosophy. We continuously look for ways to improve our processes and practices in order to achieve these ideals. Ultimately, part of our long-term strategy is to have businesses and projects that combine economic progress with an emphasis on ecological viability.

A case in point is MAG Royal Solutions. Recent research shows that over 50% of traffic in large cities is simply driving around the road searching for empty, convenient parking spaces, thus increasing the rate of pollution. However, with automated parking technology helps in reducing the overall carbon emissions with lower electricity usage in comparison to conventional parking methods. The same philosophy applies to MAG Lubricants in its quest for sustainable development, as it reduces the impact on the environment through the process of manufacturing, distribution, usage and disposal of our products. We continually seek new technologies to reduce gas emissions within our operations, and to ensure that each step is structured in an energy-efficient manner.